A technology and marketing-services executive for over twenty years, graduating in Economics and Philosophy. Founder of Credo Communications, a strategic communications agency, which was acquired by a division of Next Fifteen PLC, Bite Communications. Founder of Beyond, a digital and technology design company funded with equity from Next Fifteen PLC. CEO of Beyond from 2013, expanding it in North America and Europe by partnering with clients such as Apple, Bridgewater, Google, Just Eat, Sainsburys and Virgin.

Currently founder of superStudios, a buy and build acquisition company focused on digital transformation in Europe and North America. Board member for Toaster and YourStudio, founding trustee of Vital Hardware.